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#UnlimitYourRun

PureBOOST features an 8mm heel lift and progressive sculpting of the BOOST midsole, with a wider forefront for optimum support when navigating turns – perfect for running around sharp city corners. The outsole has also been built for the specific requirements of street running, with the rubber extended on the medial side for additional support to protect against the elements of the city. The stretch web design provides superior grip, while allowing the foot to work in harmony with the BOOST midsole. Pieter Warnich, Snr Manager BU Running & Outdoor adidas SA said: “PureBOOST is a fantastic addition to our running range. Runners all over the world are making cities their playground and use their runs as the ultimate way to explore. Why not provide them with the ultimate tool to push their own boundaries, and take on the city head first.”

Pure Run

Inspired and created for runners who treat every run as a chance to explore, PureBOOST features a versatile, agile and adaptive design to enable runners to endure anything the city environment has to offer.

Available at these Studio 88 selected stores from 01 February 2017, while stocks last.

  • Studio 88 Rustenburg (NW)
  • Studio 88 Highveld (GA)
  • Studio 88 Lakeside Mall (GA)
  • Studio 88 Mall of the North (LMP)
  • Studio 88 Carlton Center (GA)
  • Studio 88 Zone@Rosebank (GA)
  • Studio 88 Festival Mall (GA)
  • Studio 88 Greenacres (EC)
  • Studio 88 Welkom (FS)
  • Studio 88 Mall of Africa (GA)
  • Studio 88 Braamfontein (GA)
  • Studio 88 Mozambique (MOZ)