Past. Present. Future. Inspired by the iconic 1996 Currie Cup jersey, the 2026 edition brings heritage into a new generation. And now, Studio 88 is giving you the chance to celebrate your Sharks pride in everyday life - and win big while doing it.
Whether you’re styling your jersey for the streets, the stadium, or your social feed, every post could unlock prizes that take your fandom to the next level.
HOW IT WORKS:
Getting involved is simple:
- Style your Sharks jersey in everyday life.
- Post a Story, Reel, TikTok, or Photo using the hashtag #SharksUnboxThePride.
- Tag @studio88_branded in your post.
Each post counts as an entry - the more you share, the better your chances.
WHAT YOU CAN WIN
- Studio 88 vouchers
- Official Sharks jerseys
- Tickets to Sharks games
DON’T MISS OUT
The competition runs until 27 August 2026, giving you plenty of time to enter. Every valid post is another shot at winning - so keep unboxing the pride and showing your everyday style.
TERMS & CONDITIONS
- Open to South African residents aged 18+.
- Valid entries must include the hashtag #SharksUnboxThePride and tag @studio88_branded.
- Each post counts as one entry. Multiple posts = multiple entries.
- Entries close on 27 August 2026.
- Winners will be selected at random and contacted directly.
- Studio 88 reserves the right to verify entries and disqualify fraudulent or invalid submissions.
- Studio 88 reserves the right to amend or withdraw the promotion at any time without prior notice.
- Employees, agents, and immediate family members of Studio 88, Sharks Rugby Club, or their partners are not eligible to enter.
- Participation in this campaign constitutes acceptance of these terms and conditions.