ELLESSE HERITAGE BOYS T-SHIRT BLACK/GREY ELL322KB – #ellesseheritagesa.
Born from the Umbrian capital city of Perugia in 1959 from the mind of tailor Leonardo Servadio, ellesse heritage #italianSportswear derived its name from his initials L & S.
The collection didn’t hit it big until the 70’s & 80’s after being heavily involved in the tennis scene, ellesse heritage #italianSportswear then paved its own way into fashion with sports & fashion collaborations before being adopted by football culture. A peak of a modern day 80’s resurgence, ellesse heritage #italianSportswear has made a comeback with a collaborative collection from their 80’s range of Casual wear. Working on collaborations, sharing stories with a like-minded community and moving forward to design casual-inspired clothing.
Dave Hewitson and Jay Montessori, founders of the popular stockist and design business, 80’s Casuals were honoured when being asked by ellesse to work on a collaboration, the duo are long-time fans of the popular sports brand and looked into the finest details to make this collaboration a milestone for the future.
They carefully selected the best flagship pieces from the historic collection, picking the finest fabrics and taking attention to detail with premium packaging including history of the brand. The little subtle touches often make an incredible product, this is certainly the case here.
ellesse heritage #italianSportswear Heritage is aimed at a younger, more fashion conscious consumer. The heritage consumers are trendsetters, not followers. For Heritage two additional attributes are added to the ellesse heritage #italianSportswear DNA– Bold and Authentic.
The clothing is inspired by archive ellesse heritage #italianSportswear pieces that tell a story. Modern trends are fused with timeless ellesse heritage #italianSportswear pieces, creating the brands’ future. The ellesse heritage #italianSportswear heritage retail identity is a modern interpretation of ellesse heritage #italianSportswear’s sporting history and classic style. The combination of bold colour, contemporary materials and historical props creates an energetic retail experience.
The Brand Personality of ellesse heritage #italianSportswear is friendly and flirtatious, never taking things too seriously. ellesse heritage #italianSportswear is always at the heart of the party. They love colour, they love vibrancy and they believe in living for the moment. This personality stems from their cultural heritage, a brand with an Italian sense of style and fun. When we talk about the ellesse heritage #italianSportswear personality attributes.
ELLESSE HERITAGE BOYS T-SHIRT BLACK/GREY ELL322KB